Successful reports and dashboards

What makes reports and dashboards easier and faster to understand? Learn the difference between reports for messaging and dashboards for self-service. We'll show you that both reports and dashboards need consistent notation, a well-organized structure, the right chart types, high information density, and proper scaling. Find out why large corporations including SAP and PHILIPS have successfully standardized their reporting with the SUCCESS formula of IBCS.


Learning universal design standards that will help creators of reports, presentations, and dashboards communicate more effectively and their consumers understand faster and better – with numerous before-and-after examples taken from practice.

Attendance fee

The attendance fee is EUR 1.090 (classroom) and EUR 990 (online) per person plus VAT except where otherwise specified. Participants from countries with significant lower income and academic staff can request for a discount at info@ibcs.com.

More details

Workshop bundle

Participants booking the IBCS with SUCCESS training in an bundle with the two-day IBCS workshop benefit from a reduced package price.

IBCS Certified Trainers

Dr. Jürgen Faisst

Managing Partner at HICHERT+FAISST IBCS Institute and Managing Director of the IBCS Association

Dr. Rolf Hichert, Prof.

Managing Partner at HICHERT+FAISST IBCS Institute and President of the IBCS Association

Paul Damen

Paul is a Data & Analytics Consultant at Rockfeather which is a consultancy company in the Netherlands that helps companies create better insights.

Ronald van Lent

Ronald van Lent is Managing Partner at JUGO in The Netherlands. JUGO provide Business Intelligence consultancy and one focus area is data visualization applying the IBCS concept.

Dr. Mladen Meter

Dr. Mladen Meter is Managing Director of Business Effectiveness Ltd. (Poslovna učinkovitost d.o.o.) from Zagreb, Croatia. Business Effectiveness Ltd. provides business advisory and executive education services in controlling and finance area.

Esin Özkan

Esin is an executive consultant and trainer in Istanbul, Turkey.

Edyta Szarska

Edyta Szarska is the IBCS® Certified Trainer at the IBCS Institute and founder of Controlling Partner in Poland. Edyta is focused on controlling development for better decision making by improving communication between financials and business.

Markus Wolff

Markus Wolff is Co-Founder and Managing Director of chartisan GmbH, a service provider for data visualization and reporting solutions.


Introduction: The basics of business communication (90 min)

  • Reports should have something interesting to report
  • Dashboards serve analytical purposes
  • The SUCCESS formula of the International Business Communication Standards (IBCS)

UNIFY: Apply semantic notation (45 min)

  • Unify terminology
  • Define and learn a semantic notation
  • Unify visualization

SAY: Convey a message (45 min)

  • Focus on the message
  • Detect, explain, or suggest
  • Substantiate message

STRUCTURE: Organize content (45 min)

  • Use homogeneous, non-overlapping and exhaustive elements

EXPRESS: Choose proper visualization (45 min)

  • Use correct chart types

SIMPLIFY: Avoid clutter (25 min)

  • Avoid noise and redundancies

CONDENSE: Increase information density (25 min)

  • Add data, elements, and objects

CHECK: Ensure visual integrity (25 min)

  • Apply proper scaling

Summary (15 min)

  • Next steps


With classroom courses there is lunch together at 12:30. Snacks and refreshments are served in coffee breaks at around 10:30 in the morning and 15:00 in the afternoon. After the training you are invited for an Apéro – a kind of small reception, at which snacks and refreshments are served.

In the case of online courses, the breaks are timed in the same way.