The SUCCESS formula of the IBCS Standards
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After Swiss Post, Claro Fair Trade was the second company to adhere to the SUCCESS rules in the design of its annual report. You can download the complete 2011/2012 annual report here.
In this example we apply the IBCS® concept to a typical presentation slide taken from a presentation from the Commerzbank website.
We constantly observe what we feel is a violation of the central requirement of uniform scale, on one hand, and un-manipulated axes or chart objects, on the other.
This analysis focuses on two charts out of this annual report comparing the cost/income ratio of two divisions.